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Crystal

Name: Crystal
Price: Contact for Pricing USD
Author: Igenius

Backed By Igenius

AI-powered platform that provides personality insights to improve sales communication.

Sales & Outreach

Overview

Crystal uses AI to analyze personality traits and communication styles of prospects. It helps sales teams tailor their messaging to build rapport and increase conversion rates, integrating with email and CRM platforms.

Use Cases

Understand prospect traits

Tailor communication

Real-time messaging advice

Improve engagement

Top Integrations

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API

Product Info

Deployment Method

API-basedSaaS

Model Type

Closed Source

Support

Pricing

Free

5 personality profiles per month

Premium

$49

200 personality profiles per year

Business

Custom Pricing

Scalable profile credits

Alternates Research On The Product

Top Features

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Personality Predictions (DISC, Big 5, Enneagram)

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Real-time Communication Advice (Tone/Word Choice)

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Custom Email Templates (Personality-based)

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LinkedIn Chrome Extension Integration

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Prospecting/Targeting Tools

Strengths

Scary-Accurate Personality Predictions (80-97% for verified profiles)
Seamless integration with LinkedIn via Chrome Extension
Actionable, instant communication tips (saves time/trial-and-error)
The personalized writing assistant feature is highly effective

Weaknesses

Risk of miscommunicating due to an inaccurate personality profile if the target has low online data.
Heavy dependence on third-party public data sources.
Slight risk of slow support for free users or general inquiries.
High per-user cost for small teams, leading to quick churn if ROI is not immediately clear.
Some historical skepticism around the accuracy of unverified profiles.

Reviews From The Web

Real user experiences from across different platforms

It's an AMAZING Google Chrome plugin that layers itself on top of LinkedIn and tells you the personality profile of the person you're looking at. It then goes further than that and suggests ways of communicating with that person based on their profile. This tool is incredible for Sales and Recruitment and I'm using it everyday in our business.

Alastair

2021-08-04

YouTube (Review)

Recommendations

Sales professionals who spend significant time on personalized 1:1 outreach on LinkedIn and email

personalized 1:1 outreach on LinkedIn and email.

Recruiters looking to improve candidate engagement and team compatibility

and team compatibility.

Users who frequently prospect to people with very low online public presence

low online public presence.

Users on a strict budget who cannot afford the Premium tier

mium tier.

Final Verdict

Eliminates guesswork in professional communication, allowing sales, recruiting, and leadership teams to instantly personalize their approach, build rapport faster, and significantly increase conversion rates by speaking the recipient's 'language'.

Best For

•Sales professionals who spend significant time on personalized 1:1 outreach on LinkedIn and email.
•Recruiters looking to improve candidate engagement and team compatibility.
•Teams that have struggled with internal communication and conflict resolution due to stylistic differences.

Watch Out For

•Concerns about the 'creepy' factor of using AI to profile people without their consent (though it is legal).
•Budget constraints against the $49/user/month price tag.
•Risk of miscommunicating due to an inaccurate personality profile if the target has low online data.
•Heavy dependence on third-party public data sources.

Accuracy heavily relies on a person's public online presence (low confidence for private profiles) Free plan is extremely limited (only 5 profiles) Expensive for individuals and small teams (high per-user monthly cost) Personality insights can sometimes be perceived as 'creepy' or disingenuous by recipients.

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